As we approach the different stages in life, our needs change. To protect the lifestyle we currently enjoy, we need to plan ahead. After all, financial planning for the future is an on-going evaluation process. Be it to achieve certain dreams, for retirement or your child’s education.

At Etiqa, we keep your best interests at heart. And because we understand that each individual needs differ, our products are made to fit you. For helping you meet your goals is our top priority.

My Life Cycle		My Needs
Just Got Married My First Home My First Baby My Assets My Golden Years My Leisure		Health Savings Home Protection Car

ABOUT eTiQa

Today, with the new identity and logo, we are dynamically progressive, changing both internally and externally to ensure that you, our valued stakeholder benefits from such changes. The name is unique, personified by our core brand idea of “Humanizing Insurance”. The logo is dynamic, daring and distinctive. Yet, it holds strong to basic family values with the face reflected and the “TQ” representing our appreciation to you. Its youthful enthusiasm is apparent in the mix of upper and lower case letters which also reflects the approachability and accessibility of our organisation to our customers. The yellow and black signifies the link to our parent company, Maybank and exemplifies our solid financial standing.

What it means to you?

However, we believe that this new name and logo symbolizes change. Not just physically, but internally as well. We have taken branding to heart and with the launch of this new identity, we have changed to ensure that we are able to be better for you, to serve you better, to develop better products for you and most importantly, to just be there for you. Let us assure you that the policies that you currently have are still valid and are only affected by a change in its name, where it will be more reflective of the new brand. For all of us here at Etiqa, we believe in living our new brand and we are confident that you will enjoy the experience of a new world of Etiqa.

Do you have questions about the new brand, Etiqa? Click here for the brand FAQs.


Cooperate

Mayban Fortis Holdings Berhad was formed in 2001 as collaboration between Malaysia’s largest local bank, Malayan Banking Berhad (Maybank) and Fortis International NV, one of the largest providers of integrated financial services in Europe. With a stake of 70% by Maybank and 30% by Fortis, the partnership saw the grouping of all Maybank’s insurance companies under Mayban Fortis Holdings Berhad.

In 2005, Mayban Fortis grew significantly with the acquisition of Malaysia National Insurance Berhad, Malaysia’s largest national insurer and its subsidiary, Takaful Nasional Sdn Bhd, Malaysia’s premier takaful provider. Financially, the merger catapulted Mayban Fortis to the position of second largest insurer in Malaysia.

At the end of 2007, the merger effort with Malaysia National Insurance and Takaful Nasional culminated in the rebranding of the entire insurance and takaful group to the new brand name - Etiqa. Etiqa will be the single master brand for all conventional and takaful businesses under Mayban Fortis. An ongoing corporate streamlining exercise will see the eventual grouping of five operating entities under two anchor subsidiaries for conventional and Takaful respectively: Malaysia National Insurance Berhad, now known as Etiqa Insurance Berhad, and Takaful Nasional Sdn Bhd,renamed as Etiqa Takaful Berhad.

For the financial year 2006/2007, the gross premium written by Etiqa stood at RM 4 billion (USD 1.186 billion) while takaful premium was recorded at RM 900 million (USD 266.78 million), placing it as the second largest overall insurer in Malaysia and the no 1 takaful player in the country, with a profit before tax of RM 313.5 million (USD 92.93 million).

Today, Etiqa is a true multi-channel distributor of insurance and takaful products via its agency force, insurance and takafulbranches, Maybank branches, ATMs and other third-party banks,providing full accessibility and total convenience to customers,unmatched by any other. Etiqa was also the first company to receive a licence from central bank of Malaysia, Bank Negara Malaysia, to set up an International Currency Business Unit.

At the core of the Etiqa brand is the essence of humanizing insurance and takaful. In an industry where agreements are typified by triplicate and fine print, Etiqa seeks to humanize the process by breaking down boundaries through clarity, strength and good conscience. With rock solid foundation, Etiqa is able to provide a unique ability to work hand-in-hand with customers and partners, enabling them to live richer lives.

Backed by Malaysia’s largest bank, Etiqa’s rock solid financial standing puts it in good stead to become the No.1 insurer in Malaysia by the financial year 2009. Etiqa is already in pole position for the takaful businesses with a market share of 54 per cent in 2006. It is also ranked second and third in the life and general insurance businesses respectively.